States Parties shall take all appropriate measures to ensure that persons with disabilities can exercise the right to freedom of expression and opinion, including the freedom to seek, receive and impart information and ideas on an equal basis with others and through all forms of communication of their choice, as defined in article 2 of the present Convention, including by:
a) Providing information intended for the general public to persons with disabilities in accessible formats and technologies appropriate to different kinds of disabilities in a timely manner and without additional cost;
b) Accepting and facilitating the use of sign languages, Braille, augmentative and alternative communication, and all other accessible means, modes and formats of communication of their choice by persons with disabilities in official interactions;
c) Urging private entities that provide services to the general public, including through the Internet, to provide information and services in accessible and usable formats for persons with disabilities;
d) Encouraging the mass media, including providers of information through the Internet, to make their services accessible to persons with disabilities;
e) Recognizing and promoting the use of sign languages.
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Het 'Hoe bereikt u iedereen?' initiatief sluit aan bij het EU streven om achterstandsgroepen, met behulp van ICT, actief te betrekken bij de kennismaatschappij. Het initiatief heeft toestemming van de Europese Commissie het e-Inclusion logo te voeren.